-Use a clear font
-Use appropriate font size and images
-Use clear and in focus photos
-Rule of Thirds!
-Follow conventions of the colour
-Use appropriate industry logos
-Remember - genre conventions!
DON'T
-Stretch images - this will make them out of focus
-Use layer styles
-Use unnecessary effect. Remember that effects must suit genre.
-Place text across artist's face
-Use font "because you like it"
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